Today my office sponsored a free webinar on writing news releases on behalf of your school, parish, or ministry. The webinar was led by Kathie Sass, director of communications for the Diocese of Springfield in Illinois, and it includes very helpful tips and advice for crafting releases that will appeal to the secular news media.
Kathie was also kind enough to provide the slides she used during her presentation:
The Office for Catechesis of the Diocese of Springfield in Illinois will be offering a free webinar in a few weeks on writing news releases:
When getting the word out about your parish, school, or ministry, you have a lot of choices: newsletters, Facebook, email lists, Twitter, etc. But one communications channel often overlooked is the news release. A well written and professional news release can increase the chances that your item will be picked up by your local newspaper or news stations!
Kathie Sass, director of communications for the Diocese of Springfield in Illinois, will offer a one hour webinar on how to write a news release for your parish, school, or ministry. Starting with what information reporters and news organizations want, she will detail how to craft a professional release that will help you communicate your good news to your community.
The webinar, which we are recommending for communications directors, development personnel, principals, DREs, and other parish leaders, will be offered at two different times on Wednesday, September 18:
We hope to see you there!